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SandMartin is managed by an experienced team of professionals drawn from across industries and cultures.

Our Senior Management team includes the following individuals:-


Mr. Sunil Goel, a Fellow Chartered Accountant qualified in 1979 from the Institute of Chartered Accountants of India,   did   his graduation in Commerce from Shri Ram College of Commerce in the year 1976.

He has over 38 years of diverse professional experience running beyond the traditional accounting and auditing areas. His experience is in International Consulting, Foreign Investments, arranging joint ventures etc. to Domestic and International Outsourcing.

Actively involved In the activities of Indo-American Chamber of Commerce, Indo-German Chamber of Commerce, PHD Chambers of Commerce and Industries, ASSOCHAM, IFA, to name a few. He has presented papers at various international conferences at Hong Kong, Vancouver, Rome, Sydney and Milwaukee.

 He is also a Member of 'International Fiscal Association'. IFA

Mr. Goel has been a keynote speaker in many professional conferences and workshops all around the globe and has represented the Indian Outsourcing Industry at many a platforms with great success. He was an active member of and was involved in various he activities of the Rotary International. He has been the Convener of various study groups of the Institute of Chartered Accountants of India.

"Accountancy Age" a UK Accountancy magazine, carried an article about SMC and how we have been into a KPO industry from the very beginning and how we were the first ones to hoist the flag of accounts outsourcing to India. It also talks about how Mr. Sunil Goel had a vision to provide these outsourcing services long time back, when outsourcing was unheard of. .Read our full coverage on AccountancyAge online


Brig Rajiv Vig (Vice President)

Brig Rajiv Vig joined the organization in early 2005 as the HR head after a successful career of 36 years with the Indian Army. Having led a disciplined life Brig. Vig is habitual of laying utmost emphasis on issues like security and confidentiality.
Brig.  Vig   has   always   ensured   that   SandMartin   is   a trendsetter in the industry when it comes to corporate transparency and ethics. In a KPO environment attrition is a major concern and Brig Vig with his vast experience in motivating and managing the people owing to his association with the armed forces has been successful in c
urbing the same.   He   also   heads   the   administration wing of the company ensuring timely implementation of support activities which in turn results in smooth functioning of the operations.




Sagar Ahuja (Assistant Vice President)

Sagar Ahuja is an MBA Finance & Marketing from Cardiff University, UK. In addition to outsourcing, he has gotcross-cultural experience in the field of Accountancy, Sales & Customer Relationship Management. After having worked in UK companies, Sagar moved to India.

He is working with SandMartin for 6 years, now after been promoted to AVP, he heads operations of SandMartin's accounts outsourcing division. He has proved to be instrumental in expanding SandMartin's clientele and managing key customers accounts.
His views on “outsourcing during recession” has been covered in CA magazine of ICAS in addition to other international coverage’s like in Corporate International magazine of UK.

Suhel Goel (Senior Manager)


Suhel Goel has an Honors Degree in Commerce from the University of Delhi. He thereafter completed his degrees of Accountancy from both the American Institute of  CPAs (AICPA) viz. CPA and also from the Indian Institute of Chartered Accountants (ICAI) viz. CA. He has also pursued a course from the Insurance Regulatory and Development Authority of India (IRDA) besides having a Diploma in Information System Audits (D.I.S.A.).

Besides overseeing Corporate Law, Assurance & Tax Compliances (Personal & Corporates), handling cross border-transaction issues including advising clients on entry strategies for Investment into India, he also supervises and manages the Information Technology side of the Company and carrying out Information System Audits for clients.

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